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SAP Certified Associate - Implementation Consultant - SAP Emarsys Sample Questions (Q70-Q75):

NEW QUESTION # 70
Which of the following metrics are available in the Store Reporting dashboard? Note: There are 3 correct answers to this question.

A. New Store Revenue
B. Store Revenue
C. Total Refunds
D. Store Purchases
E. Average Purchase Value

Answer: B,D,E

Explanation:
The Store Reporting dashboard in SAP Emarsys (via Smart Insight) includes:
* Option C (Store Revenue):Correct. Total revenue per store is a key metric.
* Option D (Store Purchases):Correct. Number of purchases per store is tracked.
* Option E (Average Purchase Value):Correct. Average order value per store is available.
* Option A:Incorrect. "New Store Revenue" isn't a standard metric; it's just "Store Revenue."
* Option B:Incorrect. Refunds are not typically detailed in Store Reporting.The SAP Emarsys Help Portal under "Store Reporting" lists these metrics.References:SAP Emarsys Help Portal - "Smart Insight - Store Reporting" (https://help.emarsys.com/).
Below is the eighth batch of 10 questions (71-80) related to SAP Emarsys, with answers verified against official SAP Emarsys documentation as of March 07, 2025. Each question follows the requested format, including a comprehensive explanation and references to official SAP sources where applicable.

NEW QUESTION # 71
Only 50% of the push messages in your test campaign are delivered. The error messages indicate issues with the Mobile Engage push token. Which of the following could be the cause? Note: There are 3 correct answers to this question.

A. Invalid personalization token
B. Incorrect segment criteria
C. Outdated app certificate
D. Outdated app version
E. Incorrect campaign criteria

Answer: A,C,D

Explanation:
Mobile Engage push token issues in SAP Emarsys:
* Option B:Correct. An outdated app certificate (e.g., APNs, FCM) can invalidate tokens, preventing delivery.
* Option D:Correct. An invalid personalization token in the message can cause delivery failures.
* Option E:Correct. An outdated app version may not refresh tokens correctly, leading to errors.
* Option A:Incorrect. Campaign criteria affect targeting, not token validity.
* Option C:Incorrect. Segment criteria define recipients, not token-related delivery.The SAP Emarsys Help Portal under "Mobile Engage" lists these as common issues.References:SAP Emarsys Help Portal
- "Mobile Engage" (https://help.emarsys.com/).
Below is the seventh batch of 10 questions (61-70) related to SAP Emarsys, with answers verified against official SAP Emarsys documentation as of March 07, 2025. Each question follows the requested format, including a comprehensive explanation and references to official SAP sources where applicable.

NEW QUESTION # 72
Why is "daily" the recommended frequency for importing sales data into Smart Insight?

A. To prevent load failures for files exceeding 10 GB.
B. To align with recommended frequency for product data.
C. To align with the Smart Insight dashboard update frequency.
D. To comply with SAP Emarsys file maintenance policy.

Answer: C

NEW QUESTION # 73
How many domains can you set up in Web Channel if they are all using the same Merchant ID?

A. One
B. Two
C. Unlimited
D. Up to 10

Answer: C

Explanation:
In SAP Emarsys Web Channel, domains are configured to deliver personalized content:
* Option C (Unlimited):Correct. You can set up multiple domains under the same Merchant ID, with no explicit limit, as long as they are properly configured and verified (e.g., via DNS settings). This allows a single account to manage Web Channel campaigns across various websites.
* Option A:Incorrect. There's no restriction to 10 domains in the documentation.
* Option B:Incorrect. Limiting to one domain would restrict multi-site use cases.
* Option D:Incorrect. Two is not a specified limit; it's arbitrarily low.The SAP Emarsys Help Portal under "Web Channel Setup" confirms no fixed domain limit per Merchant ID.References:SAP Emarsys Help Portal - "Web Channel" (https://help.emarsys.com/).

NEW QUESTION # 74
Which of the following are valid methods to track revenue? Note: There are 2 correct answers to this question.

A. First Touch > Attribution window 366 days > Touchpoint email open
B. Last Touch > Attribution window 9 days > Touchpoint email click
C. First Touch > Attribution window 7 days > Touchpoint Web Channel click
D. First Touch > Attribution window 365 days > Touchpoint Mobile Engage Push open

Answer: B,C

Explanation:
Revenue tracking in SAP Emarsys uses attribution models:
* Option B:Correct. Last Touch with a 9-day window and email click touchpoint is a valid setup for attributing revenue to a specific interaction.
* Option D:Correct. First Touch with a 7-day window and Web Channel click is a standard method for tracking revenue from web interactions.
* Option A:Incorrect. A 365-day window exceeds the typical maximum attribution window (90 days) in Emarsys.
* Option C:Incorrect. Similarly, 366 days is beyond the supported attribution window limit.The SAP Emarsys Help Portal under "Revenue Attribution" specifies supported windows (up to 90 days) and touchpoints.References:SAP Emarsys Help Portal - "Revenue Attribution" (https://help.emarsys.com/).

NEW QUESTION # 75
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